Science Communication & Society
The mission of our group is understanding how science communication works to improve the interaction between science and society.
Our research themes are:
- Authenticity in informal learning. In collaboration with Naturalis and Museon we study how visitors experience the difference between real objects and replicas. We also study participants in citizen science projects: what do people learn from such projects and what is their motivation to contribute to science?
- Bridging the gap between experts and the general public. Sample projects are: analyzing how health research is portrayed in the media and developing evidence-based communication materials about antibiotics and biodiversity.
We do our research within interdisciplinary collaborations, such as the theme Scientific knowledge as a source of renewing riches within the Dutch National Research Agenda and Zwaartekracht program NETWORKS.
We believe better science communication can emancipate our society, especially disadvantaged groups.