Proefschrift
In a State of Superposition: Exploring (In)Effective Public Communication About Quantum Technology
This dissertation focuses on investigating the public communication around quantum science and technology that may affect public engagement.
- Auteur
- A.L. Meinsma
- Datum
- 28 januari 2026
- Links
- Thesis in Leiden Repository
To this end, we conducted a series of studies. First, we analysed the occurrence of potential popularisation issues surrounding quantum science and technology in English TEDx talks and Dutch newspaper articles. Second, we tested the effect of these potential popularisation issues on people’s engagement with quantum technology. Finally, we explored whether metaphors make key quantum phenomena more comprehensible and whether this, in turn, influences attitudes towards quantum technology.